Oli Sykes and Alice Longyu Gao have dropped their new collaborative track, ‘Believe The Hype’ – watch the twisted video below.
The Bring Me The Horizon frontman and Chinese electro-pop artist first teased the release last week, with a behind-the-scenes glimpse of the song’s silver-themed video.
“Our new song ‘Believe The Hype’ is about to come out,” Longyu Gao said in the clip. “You should pre-save the song now! Do it! If you don’t, Oli is going to go into your dreams. He will!”
The genre-bending collaboration has now arrived and hears Sykes exchange his usual roaring screams for a space age rap that he spits over a sinister backdrop.
‘Believe The Hype’ arrives alongside a futuristic video which sees both Sykes and Longyu Gao covered in silver paint and delivering their verses in an intergalactic dimension.
Directed by Grace McCarthy and Longyu Gao, you can check out the video for ‘Believe The Hype’ below:
Speaking on the track, Longyu Gao said in a statement: “I am an inventor. I am the type of artist that people need to enjoy the awesomeness in person. I am creating exceptional art, and I have to use 95 per cent of my time to fight to be heard, to be seen, and to perform.
“At the end of the day I just want to make great art that lasts, that nurtures everyone, that heals me. However living in this capitalistic world gives me way too much anxiety, discrimination, and exhaustion. Believe The Hype is a temporary pill for myself to deal with all of that.”
Sykes’ latest collaboration comes after Bring Me The Horizon recently announced that their next single, ‘Strangers’, will arrive next week.
The song was first revealed during a DJ set the band performed on the first night of their own Malta Weekender festival. Similar to much of the band’s recent studio material, the version of the song they played featured loud electric guitars and thrashing drums.
In August, the singer and drummer will take part in the Allerthorpe Sprint Triathlon, which is described as “one of the fastest-sprint distance triathlon courses” in York.
The post Oli Sykes and Alice Longyu Gao get futuristic in twisted ‘Believe The Hype’ video appeared first on NME.